Can You Sign Away Your Right to Leave Review
In today'southward economic system, online reviews can brand or break a business. If your business concern receives a bad review and you are wondering if yous can sue the reviewer, the answer is yeah. Yet, to sue someone for a bad review, the review must:
- Exist defamatory or legally actionable;
- Violate an online review platform'due south Terms of Service (ToS); or
- Attempt to extort or harass your business organization.
Even if you lot exercise not realize it, your business has an online profile. Review sites like Yelp, Google, Angie's List and Glassdoor postal service business pages even if you have not set a profile, so it is possible for customers to still review your business.
There is very little y'all tin can do to remove online business organisation profiles every bit long equally you are all the same in business. The best thing you can do is claim and monitor your business concern contour to control your online reputation. This includes handling defamatory reviews promptly and professionally.
Beneath, we examine when, who, and how you should sue when confronted with a negative review. Then nosotros will swoop into alternative remedies to pursue if litigation is not the best selection.
When Can I Sue Someone For a Negative Review?
Beginning, at that place is a difference between bad reviews and defamatory reviews.
A bad review written past an bodily customer describing their existent experience with your business is legal. Granted, these reviews may involve the customer's honest opinion.
"I liked the flowers, merely I felt they did not match with my room the way I thought they would. 3 out of 5 stars."
"The manager asked me to wear a mask, and I thought that was really rude of them."
Reviews similar those can exist a thorn in the side of business organization owners, but they are by and large not actionable for defamation. While at that place may be alternatives to remedy the dissatisfaction of customers like this, it would exist difficult to prevail in a defamation lawsuit.
That does not mean that businesses must cower in the face of every negative online review. A bad review crosses the line into defamation if the reviewer lies near existence a customer or lies near their feel. For example, a known competitor leaving a bad review in an attempt to hurt your reputation could be considered a defamatory statement.
Even if the reviewer was actually a client, they cannot fabricate false stories and statements most your business concern. If a reviewer says your managing director, Sandy, slapped them in the face, when you do non take any employees named Sandy and your surveillance shows no one was slapped in the face up – you lot may take a defamation claim.
If a customer alleges fraudulent comport that never occurred, you may also have a instance for defamation. Say a reviewer alleges they paid for a production which they never received. Just you have proof from FedEx that they signed for the product on a particular twenty-four hours at a particular time. They were charged accordingly. This blazon of online review could cantankerous the line into defamatory carry.
Some unscrupulous customers may even cross over into threats of extortion or blackmail, actions which are usually actionable in court. If a client asks for "extras" or complimentary services, threatening to leave a ane-star review if y'all exercise not see their demands, they are attempting to bribery your business organization. Blackmail and extortion are illegal.
If you are dealing with reviews that cross the line into being defamatory, in that location are notwithstanding other considerations before rushing into a lawsuit. If you are a modest business owner with few reviews, and the defamatory review is pain your rating – a lawsuit may exist your best pick. Larger corporations with thousands of reviews may non experience the same level of reputational harm as a small business organisation, making a lawsuit less meaningful.
Also, if you lot are a professional (similar a doctor or lawyer) who cannot publicly reply to the negative or false review without jeopardizing your professional license, legal intervention may be your only viable option.
Online Reputation Management Fact: Online Reputation Management (ORM) is a fashion you can take direct command over the internet search results displayed when your (or your business's) proper noun is searched. ORM may be your best option if negative online content is newsworthy, related to a serious crime, or viral. For a breakdown of the pros of using ORM instead of suing for defamation, we recommend checking out our commodity, "Removing Content: Online Reputation Management vs. Legal Services".
When Should You Consider Taking the Last Step of Suing For a Bad Review?
Yous should simply consider a lawsuit as a last resort when all other efforts take failed. There are many alternatives to litigation that tin resolve a negative online review without incurring the expense of a lawsuit.
Suing over a bad or defamatory online review may also exist necessary if the reviewer is trying to extort your business organisation or acting with malice. Online extortion and cyberspace bribery are serious matters that require an equally serious response.
How Long After Receiving a Bad Review Should You Sue the Reviewer?
With any legal matter, time is of the essence. Statutes of limitations dictate how long you can wait before yous file a lawsuit – and if y'all exceed the statute of limitations there is a skilful chance the court will dismiss your case.
For example, most defamation statute of limitations in the United States range from 1 to three years. This means that a defamation victim must file their lawsuit within that ane to iii-year timeframe (depending on the state) or risk having their case dismissed. We go over this statute more than in the video below.
Video: What is the Statute of Limitations for Defamation in the U.Southward.?
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Filing a lawsuit over a bad review(s) should exist your final course of action simply later all other avenues of relief are exhausted.
At Minc Law, nosotros often work with clients to try to resolve negative and false reviews through client service or by flagging Terms of Service violations earlier pursuing litigation. Non only are these other avenues successful in many situations, but they often save your business organisation fourth dimension and coin.
When Should You Avoid Suing Someone For a Bad Review?
Not every bad review is legally actionable! If the online review is 100% true and authentic, a lawsuit would exist frivolous (and a waste of your time and coin). If the online review states a customer's opinion or impressions, that besides would not be a review you can pursue.
The Consumer Review Fairness Act (CRFA) of 2016 protects a consumer's right to leave honest online reviews of businesses. Worth noting is that the CFRA prohibits businesses from using non-disparagement clauses in contracts that are not open up to negotiation.
What this ways is that even if you try to contractually prevent customers from leaving bad reviews, chances are that section of your contract volition non concur upward in court. Moreover, businesses that fifty-fifty try to utilize non-disparagement clauses to prevent negative (but honest) reviews tin can face Federal Trade Committee (FTC) scrutiny.
Consumers and individuals take a correct to exit honest reviews and using litigation equally a tool to inhibit protected oral communication tin can backfire on your business.
Even if the review is defamatory, at that place may nevertheless be circumstances where a lawsuit is not worthwhile. If the review is only mildly negative and has non led to whatever amercement, a lawsuit may but serve to draw unwanted attending to an otherwise benign review.
Along the aforementioned lines, a single negative review, depending on the content, may not be worth pursuing if you have a ton of positive reviews. If you have 999 positive reviews and ane negative review, the negative review may not be prominent or influence other potential customers. If this is the case, you may yet exist able to pursue alternatives to litigation (which we will review below).
Who Should You lot Sue for a Bad Review?
One of the nearly ofttimes asked questions in the world of online defamation is whether a hosting platform tin exist sued. In about every case, the review platform (e.g. Google, Yelp, Glassdoor) cannot be sued.
It is imperative that you sue the individual that left the negative, defamatory review. Many people think suing the review site volition yield better results – but this could not exist further from the truth.
For example, you cannot sue Google for fake online reviews posted to your Google My Business profile by a tertiary-party. This is because Section 230 of the Communications Decency Act protects online platforms from liability for posts fabricated on their platform by third-parties.
If you know the identity of the reviewer, you should sue that person in the jurisdiction where they are located.
If you are dealing with an anonymous review and reviewer, it is still possible to obtain legal relief. You will need to file a John Doe lawsuit to unmask the identity of the bearding poster. From there, you can sue the reviewer directly.
What You Must Prove During the Lawsuit Over a Bad Review
To prevail in any defamation lawsuit, you lot will need to bear witness certain elements to plant that a legal wrong has occurred, such as:
- The review was false and expresses matters of verifiable fact, not stance. A review based on actual experiences of a client or the expression of a protected opinion volition not qualify equally defamation.
- The review was published and viewable past the public. Publication is a requirement in whatever defamation example, and so you will need to preserve a copy of the review.
- The review is "of and concerning" your business. You must show that a reasonable person would understand the false statement or imitation review is about you or your concern.
- That your business suffered damages as a result of the negative review. Yous may not need prove of defamation damages if the review constitutes defamation per se (slander per se or libel per se) but proving that your business organization saw financial losses or less traffic after the review can bolster your case.
If you suspect your business is the target of faux online reviews, make sure to read our in-depth commodity 'How to Spot Fake Reviews'.
What is the Difference Between Slander & Libel?
Online reviews volition fall nether the category of libel – which is business defamation in written form. Many confuse libel with its defamatory "cousin," slander.
Slander is spoken defamation. This is an of import stardom, because slander and libel may require different legal responses and often have different defamation statutes of limitations.
At Minc Law, we primarily represent victims of online defamation, a digital form of libel.
Reasons to Exist Careful Suing For a Bad Review
Filing a lawsuit is not always the all-time course of action for every business (or in every state of affairs). Lawsuits can take a lot of fourth dimension and cost a lot of money. Non anybody considers the stress and expense worthwhile. We recommend checking out the video below for a breakdown of the factors that can influence defamation lawsuit costs.
Video: How Much Does a Defamation Lawsuit Cost? Toll to Sue For Defamation
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Depending on your specific online defamation outcome, it may be worth exploring litigation alternatives.
Some defamation lawsuits may as well be unwise if they run afoul of state Anti-SLAPP laws. The acronym, SLAPP, stands for "strategic lawsuit against public participation" and many states have strong anti-SLAPP laws to protect individuals' First Amendment rights to free speech. Anti-SLAPP laws often utilize to statements made confronting public figures like politicians and celebrities.
To learn more virtually Anti-SLAPP laws, read well-nigh "defamation defenses" in our all-encompassing Guide to Online Defamation Police.
A phenomenon known as the Streisand Effect is another reason to approach defamation lawsuits with circumspection. The Streisand Effect occurs when an individual or business attempts to censor someone and ultimately draws more than attention to the affair (oftentimes defamatory content). In the video below, we embrace the Streisand Event in greater item, and provides steps to take to avoid information technology from happening to you.
Video: What is the Streisand Consequence & How Tin I Avoid It?
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What Legal Steps Can You Take Against a Bad Review if You Practice Non Want to Sue?
Lawsuits are not always the about appropriate solution to a problem, including negative reviews. Fortunately, there are alternatives to a defamation suit that may help with negative and defamatory reviews.
Defamation cease and desist letters are ofttimes a popular culling to a defamation lawsuit. But put, these messages are sent to a reviewer (when you know their identity) requesting them to remove the negative review and finish any further bear regarding your business. Whatsoever communication with the reviewer must be carefully worded to avoid negative repercussions.
Sometimes, good old-fashioned customer service tin can piece of work magic. If you have discovered a negative review and believe you can remedy the outcome, it is oft worth a shot. Some customers merely want to feel heard and acknowledged.
Finally, most review platforms will permit you to dispute a review for Terms of Service violations. If the review is not a legitimate review of your business organization, it probable violates the platform'due south Terms of Service.
For case, to written report and remove simulated Google reviews, businesses can flag reviews via Google Maps or through their Google My Business profile.
If it is less than obvious that the review is fake, however, you lot may have to obtain a court order to remove content for a platform to remove the review. Many platforms will seek evidence that the review is, in fact, fake or defamatory.
In some rare situations, a platform may enable you to edit or delete reviews. This type of service should be handled with extreme circumspection, though. Editing or deleting reviews can backfire if people discover you are deleting legitimate reviews to brand your business look amend.
Responding to a Review
If all else fails and a lawsuit is not in the cards, responding to the review is a possibility. Yet, it is important to respond with circumspection.
Doctors and lawyers may not be able to respond to a review publicly without violating the Health Insurance Portability and Accountability Deed (HIPAA) or professional person privilege rules. If you are in this position, it is wise to consult with an attorney before responding to ensure you practice not create bigger problems for your career.
If confidentiality rules are not a concern, you may be able to answer in a way that leads to voluntary removal of the negative review. Leaving a short, objective, and cordial response may become a long manner toward remedying the situation. Argumentative or hostile responses may only serve to brand matters worse. Poor responses have been known to draw attention to negative reviews, boost SEO, and make a review more prominent in search results.
At the end of the solar day, an experienced internet defamation chaser can help you craft the best possible response to a negative review.
If you are a medical professional, brand sure to read our weblog post, "How to Respond to Negative & Fake Patient Reviews of Doctors" and watch our video presentation (below).
Video: How Medical Professionals Can Remove & Respond to Negative Patient Reviews
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What Should You Do If You Become Sued For A Bad Review?
While most of this article revolves effectually how a business can respond to negative reviews, it is worth briefly addressing the other perspective.
If you are defendant of leaving a defamatory negative review, you have legal options as well. It is best to contact an internet defamation attorney for legal advice as before long as possible to protect yourself.
Seeking Legal Help to Sue Someone For a Bad Review
If yous are struggling with negative online reviews, it is important to contact an cyberspace defamation attorney. While all attorneys must attend police school and pass the bar, near attorneys do inside different areas of police force.
Contacting a divorce attorney over an online defamation issue is not likely to yield positive results (unless they refer you to a defamation attorney).
At that place are even differences among defamation attorneys – some defamation attorneys focus on slander or media libel, while others have carved a niche in the realm of online defamation, including consumer review removal.
Every legal upshot requires specific cognition, tools, and experience. It is important to work with an attorney and law firm that is familiar with the area of law suited to your needs. Retaining an online defamation lawyer can increase your chance of success while mitigating risks.
Let'south Tackle Bad Reviews Together
If someone leaves a defamatory or fake review well-nigh your business concern, you are well within your rights to sue them. But, deciding whether a lawsuit is your best class of legal action can be a difficult determination.
At Minc Law, we take helped countless businesses address faux and defamatory reviews from all online platforms. Nosotros accept the experience necessary to tackle any fake review almost your business organisation.
★★★★★
"We were nether pressure to resolve an unfavorable Yelp review. Our Minc squad was empathetic, efficient and got the chore done quickly. We now have a lifeline when an on-line review becomes problematic. Many cheers to our wonderful team!"
Ellen Adams, June thirteen, 2021
To find out whether suing over a bad review is the right selection for your business, contact us for a free consultation by calling (216) 373-7706, speaking with a Chat Representative, or filling out our online contact class.
If you are the target of fake and negative reviews on Facebook, we recommend checking out our article dedicated to the subject area by clicking the link: How to Remove a Bad Review on Facebook, as well every bit our video on the subject below.
Video: What to Exercise If You Are Being Slandered or Libeled on Facebook
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Source: https://www.minclaw.com/can-business-sue-for-bad-review/
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